Posts tagged as:

roof marketing

Roofing Contractor Marketing With Twitter – 5 Tips To Get Started

April 28, 2010
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You have probably heard a lot about Twitter recently. It has been mentioned in connection with major world events and even on Oprah. But how can it help you grow your roofing business?  If you were to do a quick search for “Roofing” on Twitter you would see that there are already hundreds of Roofing [...]

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Is It OK For Roofing Contractor Marketing To Be Provocative?

December 21, 2009
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I heard an ad on the radio the other day that nearly made me choke on my coffee.  After I regained control of my car I had to think of how few ads catch my attention like this one did.  Then it made me wonder if roofing contractors would ever be willing to use such [...]

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What I Learned About Roofing Contractor Marketing From A Ski Expo

November 16, 2009
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This past weekend my wife and I and some friends went to a local ski expo.  When we arrived and saw the place we thought we would be in and out in an hour.  Four hours later we were leaving with smiles on our faces.  What made it a great experience and how can roofing [...]

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Are Blogs Good for Roofing Contractor Marketing?

October 24, 2009
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Should roofing contractors include a blog in their marketing program?  The short answer is absolutely!  Why?  Here are 4 reasons why every roofer should have a blog. 1 – Search engines like blogs. If you have put up your shiny new roofing website only to never be able to find it on Google you know [...]

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Where are the Eskimo’s? What is the Difference Between Selling and Marketing for Roofers?

October 21, 2009

A common mistake many small business owners, including roofing contractors, make is confusing marketing with selling.  “I don’t need to do much marketing, I am an excellent salesman.”  Is that true?  What are the differences? Let’s use the old saying “you could sell ice to an Eskimo” to answer that.  Selling is obvious.  Many roofing [...]

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