Posts tagged as:

ad creation

Is It OK For Roofing Contractor Marketing To Be Provocative?

December 21, 2009
Thumbnail image for Is It OK For Roofing Contractor Marketing To Be Provocative?

I heard an ad on the radio the other day that nearly made me choke on my coffee.  After I regained control of my car I had to think of how few ads catch my attention like this one did.  Then it made me wonder if roofing contractors would ever be willing to use such [...]

  • Share/Bookmark
Read the full article →

I’m a Roofer! I don’t have time for all this Marketing!

October 7, 2009
Thumbnail image for I’m a Roofer! I don’t have time for all this Marketing!

Time, we all have so little.  If you are a busy Roofing Contractor who wants to expand your Marketing but you don’t have the time or expertise what can you do?  Here are a few suggestions to help you get high quality marketing without breaking the bank. 1 – Contact your local Community College or [...]

  • Share/Bookmark
Read the full article →

The Importance of Testing Your Roofing Marketing

October 6, 2009
Thumbnail image for The Importance of Testing Your Roofing Marketing

There it is, you are so proud.  The shiny new postcard is ready to be sent.  How could anyone resist the beautiful pictures and bullet points?  You can hardly wait for the flood of calls this will surely generate.  This was a mistake I made and thousands of dollars later I still had no calls [...]

  • Share/Bookmark
Read the full article →

Roofing Contractors – Your Competitors Are Busy! Part 3

October 4, 2009
Thumbnail image for Roofing Contractors – Your Competitors Are Busy! Part 3

In Part 1 we identified ways to see which roofing contractors are busy in your market and what your percentage of market share is. In Part 2 we looked at important questions you should ask based on that information.  Now the question is:  How can you use this information to grow your market share? What [...]

  • Share/Bookmark
Read the full article →

What are Your Marketing Goals? 8 Questions You Should ask Yourself.

September 22, 2009
Thumbnail image for What are Your Marketing Goals? 8 Questions You Should ask Yourself.

Marketing goals? I want to make money! Ulimately that is the goal, however there are a number of questions you should ask before laying down your hard earned money on an advertising campaign that does not really accomplish what you hope it will.

  • Share/Bookmark
Read the full article →